Penny Townsend

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Co-Founder & CPO

Qualpay

Member since

01 Feb 2022

Location

San Mateo

Latest opinions

Unveiling the Power of Interchange Optimization for ISVs

In the fast-paced landscape of today’s industries, particularly within the technology sector, efficiency and streamlining operations are imperative. Every aspect of operations, including financial transactions, plays a crucial role in the success of anyone in the IT world, from developers to ISVs. ISVs, in particular, have an opportunity to take a...

21 May 2024 The Payments Business

Checkout Payments Pages - They're Definitely Worth Checking Out

When it comes to designing your website, it's crucial that you make your checkout page as convenient, simple, and seamless to navigate as possible for your customers. After all, the checkout page is where the rubber meets the road, you might say. That is, it's where customers ultimately decide to buy what you are selling. There are two types of ch...

26 October 2023 The Payments Business

Adding a surcharge fee: How to identify and capture untapped revenue

Over the last five years there has been a significant shift to digital across all business processes, not least accelerated by a global pandemic. The rollout across businesses and merchants is often piecemeal, different departments lead while other functions lag. Payments is often one area of the business that perpetually lags. In fact, 64% of the...

03 October 2023 Fintech

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